See what Kimi says about your brand.

Kimi is Moonshot AI's assistant, and Kimi K3 is the largest open-weight model Moonshot says anyone has released. Visibian asks Kimi your buyers' questions, daily or weekly, and shows whether it names you.

Why Kimi matters

Moonshot AI's assistant, and its open K3 model.

2.8Tparameters in Kimi K3, which Moonshot calls the world's largest open-weight modelThe Next Web, July 2026
1Mtokens Kimi K3 can take in at once, its context windowThe Next Web, July 2026
How Kimi finds its answers

It reads several pages and cites a few.

Kimi reads more pages than it cites. A page it read and left out was found, then passed over.

Kimi's web search runs on Moonshot's own servers. When it runs, Moonshot returns the pages the search hit, and the answer cites some of them.

Those two lists tell you different things. Not read at all means Kimi never found your page. Read and not cited means it found you and chose another source.

Source: Moonshot AI's Responses API docs.

What to check on your site

4 things that decide whether Kimi cites you.

01

Win the page it read

When Kimi read your page and cited a competitor's, compare the two. Why not me? shows both side by side.

02

Date your facts

A search assistant can't tell an old price from a new one unless the page says when it was true. Date your prices, plans and figures.

03

Mind the open weights

Kimi K3's weights are public, so other companies can run it in their own products. What it learned about you goes with it.

04

See who it sends

Ground Truth counts the people who come to you from kimi.com and kimi.moonshot.cn, next to the answers that sent them.

Sources: Moonshot AI's Responses API docs; The Next Web. Ground Truth is on Business and agency plans.

In Visibian

Every Kimi answer about you, kept in full.

Named or not

Whether Kimi named you, and how often across your questions, with a 95% confidence range.

Read, and cited or not

The pages Kimi's search read for each answer, and which of them it went on to cite.

Clicks from kimi.com

On Business and agency plans, Ground Truth shows the visits from kimi.com and kimi.moonshot.cn.

Why it picked someone else

Why not me? says whether your page was never retrieved, read and passed over, or retrieved but not cited.

Visibian asks Kimi through Moonshot AI's Responses API with web search on. It is the one Moonshot API that returns the pages a search found, so you see what Kimi read as well as what it cited. The same questions go to the 11 other assistants on every plan. Checked 5 November 2026.

Questions

Asked before you ask.

How do I check what Kimi says about my brand?

Add your brand and the questions your buyers ask. Visibian asks Kimi each one on your schedule and keeps the answer, the pages it read and the ones it cited.

Does Kimi cite every page it reads?

No. Moonshot's API returns the pages a search hit, and the answer cites only some. Visibian keeps both, so you can tell a page that was never found from one that was passed over.

Who makes Kimi?

Moonshot AI, a company based in Beijing. Kimi is its assistant at kimi.com, and Kimi K3 is its largest model, released with open weights in July 2026.

Does Visibian use the Kimi app or the API?

Moonshot AI's own API, with web search on. It is the official route, and it returns the pages each search found.

Get started

See what AI tells your buyers about you.

Plans from €79 a month before VAT, with all 12 assistants on every plan. Or start with the free AI Readiness Check.