See what Grok says about your brand.

Grok is the assistant built into X, with about 117 million users a month. Visibian asks Grok your buyers' questions on a schedule and shows whether it names you, and what it says.

Why Grok matters

The assistant that reads the conversation on X.

117Mmonthly Grok usersSpaceX filing, May 2026
2ways Grok can search: the web, and posts and threads on XxAI's tools page
How Grok finds its answers

The web, and what people say on X.

What people post about your brand on X can shape what Grok says about you.

xAI gives Grok two search tools: web search, and X search for posts and threads. Grok decides when to use them, and returns the sources it drew on.

So X itself is a source. Your own posts, and what others post about you, can reach Grok's answers alongside the pages on your site.

Source: xAI's tools page.

What to check on your site

4 things that shape what Grok says about you.

01

Keep your X profile current

Your own profile and posts are the easiest X source to fix. Keep the name, the description and the link the same as on your site.

02

Answer questions in public

When people ask about your category on X, a clear answer from your account gives Grok something accurate to find.

03

Make your site easy to quote

For web search, the same rules hold as everywhere: a plain answer near the top, with facts and a source.

04

Watch for wrong facts

Fast-moving posts can carry old or wrong claims. Hallucination Watch flags any Grok answer that contradicts your facts.

Source: xAI's tools page.

In Visibian

Every Grok answer about you, kept in full.

Named or not

Whether Grok named you, and how often across your questions, with a 95% confidence range.

What it says about you

Sentiment shows whether Grok praises you, stays neutral or quietly dismisses you.

The sources it consulted

Every page Grok cited, and the ones it read and left out.

Why it picked someone else

Why not me? says whether your page was never retrieved, read and passed over, or retrieved but not cited.

Visibian asks Grok through xAI's own API with web search switched on, so every answer comes with the sources Grok cited and the pages it consulted. The same questions go to the 6 other assistants on every plan. Checked 18 October 2026.

Questions

Asked before you ask.

How do I check what Grok says about my brand?

Add your brand and the questions your buyers ask. Visibian asks Grok each one on your schedule and keeps the full answer with its sources.

Does Grok use posts on X?

It can. xAI gives Grok an X search tool for posts and threads, beside web search. Visibian asks Grok with web search on, and records the sources each answer cites.

Does Visibian use the Grok app or the API?

xAI's own API, with web search on. It is the official route, and it returns the sources each answer cited.

Get started

See what AI tells your buyers about you.

Plans from €79 a month before VAT, with all 7 assistants on every plan. Or start with the free AI Readiness Check.